![]() New Amsterdam Vodka debuted the first branded podcast series on Spotify two years ago, and several marketers have since followed. ![]() Anchor also broadcasts the podcast and provides free distribution on Spotify, Apple Podcasts, Google Podcasts, Overcast, Breaker and Castbox, among others, TechCrunch reported.Īnchor's video conversion tool is mostly aimed at podcasters who are using video calling services like Zoom to interview guests or have conversations with co-hosts, but it may have applications for mobile marketers that produce branded podcasts as well. ![]()
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